The Do’s of Pitching to Spotify Playlists
Research the playlist and its curators
Before pitching to a Spotify playlist, it’s essential to research the playlist and its curators thoroughly. Take the time to listen to the playlist and understand its theme, genre, and target audience. This will help you tailor your pitch and ensure that your music is a good fit for the playlist. Additionally, research the curators behind the playlist and try to understand their taste in music. This will help you personalize your pitch and increase your chances of getting noticed. Remember, a well-researched pitch shows that you’re serious about your music and that you respect the playlist and its curators.
Personalize your pitch
When pitching to Spotify playlists, it’s important to personalize your pitch to the specific curator or playlist. Take the time to research the playlist and curator, and tailor your pitch accordingly. Address the curator by name and reference specific tracks or playlists they have created that are similar to your music. This shows that you have done your homework and are genuinely interested in their playlist. Additionally, make sure to highlight what sets your music apart and why it would be a good fit for their playlist. A personalized pitch can go a long way in catching the curator’s attention and increasing your chances of being added to their playlist.
Provide a brief and catchy introduction
When it comes to pitching your music to Spotify playlists, the introduction is everything. It’s your chance to make a great first impression and grab the attention of the playlist curators. A brief and catchy introduction can make all the difference in whether or not your music gets added to a playlist. In this article, we’ll go over some do’s and don’ts of pitching to Spotify playlists, including how to craft an effective introduction that will help you stand out from the crowd. So, let’s get started!
Include a well-curated playlist
When pitching to Spotify playlists, it’s important to include a well-curated playlist that showcases your music and your taste. This playlist should be a reflection of your brand and the type of music you create. It’s also important to make sure that the playlist is up-to-date and relevant to the current music scene. Including a well-curated playlist can help you stand out from the crowd and show that you are serious about your music career. Additionally, it can give playlist curators a better idea of your sound and style, making it easier for them to consider your music for their playlists.
Follow up politely
After you’ve sent your pitch, it’s important to follow up politely. However, don’t be too pushy or aggressive. Give the playlist curators some time to listen to your music and consider it for their playlist. If you don’t hear back after a week or two, you can send a polite follow-up email or message to check in and see if they had a chance to listen to your music. Keep in mind that playlist curators receive a lot of pitches, so it’s possible that they may not respond to every single one. Be patient and respectful, and you may just get added to a playlist in the future.
The Don’ts of Pitching to Spotify Playlists
Don’t send mass emails
Sending mass emails to playlist curators is a surefire way to get your pitch ignored. Not only does it show a lack of effort and personalization, but it also comes across as spammy and unprofessional. Instead, take the time to research each curator and their playlist, and tailor your pitch to their specific interests and preferences. This will not only increase your chances of getting added to their playlist but also build a genuine relationship with the curator for future collaborations. Remember, quality over quantity is key when it comes to pitching to Spotify playlists.
Don’t send inappropriate or irrelevant content
Sending inappropriate or irrelevant content is a surefire way to get your pitch ignored or even marked as spam. Make sure that the music you are pitching fits the genre and mood of the playlist you are targeting. Sending explicit or offensive content is also a big no-no and can harm your reputation as an artist or music promoter. Take the time to research the playlist and its curator to ensure that your pitch is relevant and appropriate. Remember, quality over quantity is key when it comes to pitching to Spotify playlists.
Don’t be pushy or aggressive
When pitching to Spotify playlists, it’s important to remember that being pushy or aggressive is not the way to go. This can come across as desperate and unprofessional, and may even turn off potential curators. Instead, focus on building relationships with curators and providing them with high-quality music that fits their playlist’s vibe. Remember that curators receive countless pitches every day, so it’s important to be patient and respectful in your approach. By taking a more collaborative and respectful approach, you’ll increase your chances of getting your music featured on Spotify playlists.
Don’t forget to proofread
It may seem like a no-brainer, but it’s surprising how many pitches are sent with typos, grammatical errors, or even incorrect song titles. Proofreading your pitch before hitting send can make all the difference in catching the attention of a playlist curator. A well-written and error-free pitch shows that you are professional and serious about your music career. Take the time to double-check your pitch and make sure it’s polished and ready to go before submitting it to Spotify playlists.
Don’t forget to thank the curators for their time
It’s important to remember that playlist curators are taking time out of their busy schedules to listen to your music and consider it for their playlists. Even if your music doesn’t make the cut, it’s still important to thank them for their time and consideration. A simple thank you email or message can go a long way in building a positive relationship with the curator and potentially opening doors for future opportunities. Remember, curators are people too and showing gratitude and respect can make a big difference in how they perceive you and your music.
